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How to Prepare Images for Next.js Websites

A developer-focused workflow for resizing, converting, naming, and optimizing image assets before shipping.

2026-05-217 min read

Resize Source Assets

Avoid shipping oversized source images. Export hero, card, and thumbnail assets close to their largest displayed dimensions.

Use Descriptive Filenames

A filename like product-photo-webp-compressed.webp is easier to manage than a camera export name with random numbers.

Test Visual Quality

Compression settings should be checked on real images. Text, gradients, and faces can reveal artifacts at different thresholds.

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